Seven Apps. One Ecosystem.

A disconnected stack isn't a workflow problem.
It's a revenue problem.

Most CPG stacks are built from isolated point solutions — each app doing its job, but dropping the handoff. Relay's central intelligence layer connects the highest-value touchpoints in your customer journey, so every signal informs the next.

Popups

Attract

Email/SMS

Attract

Social Proof

Convert

Package Protection

Convert

Predictive Flows

Retain

Subscriptions & Loyalty

Retain

Insights

Retain

Purpose-Built CPG Technology

From first touch to next order, connected at every stage.

Seven applications across the three core stages of your customer's journey. Filter below to explore each.

Attract

Convert

Retain

Attract

Relay Popups

Turn first-time shoppers into long-term customers.

Capture more first-party data from high-intent shoppers and turn anonymous store traffic into an audience your brand can build relationships with. Create targeted onsite experiences based on shopper behavior, acquisition source, and intent, then feed those new contacts into your lifecycle marketing.

Key features

Behavior-triggered onsite offers

First-party email and SMS capture

Source and intent targeting

Direct handoff to lifecycle marketing

Attract

Relay Email/SMS

Turn first purchases into ongoing conversations.

Keep your brand connected to customers between purchases with email and SMS marketing built for the CPG lifecycle. Create campaigns, automate customer journeys, and reach shoppers with timely content that drives engagement and repeat purchases — without increasing your tech costs every time you grow your audience.

Key features

Campaigns and automated journeys

CPG lifecycle templates

Segmentation on Relay data

Flat pricing as your list grows

Convert

Relay Social Proof

Remove hesitation. Drive more purchases.

Build confidence at the moments shoppers are deciding whether to buy. Surface real-time social proof throughout your storefront. From recent purchases and trending products to live customer activity, leverage social proof to create urgency, validate demand, and help more shoppers take the next step.

Key features

Live purchase and activity notifications

Trending and low-stock signals

Storefront-wide placement rules

Review and rating surfacing

Convert

Relay Package Protection

Protect the purchase. Protect the relationship.

Give customers confidence from checkout through delivery with protection designed around the realities of CPG. Cover product dissatisfaction and package issues while giving customers a simple path to resolution. The result: fewer frustrating experiences, stronger customer relationships, and protection that doesn’t eat into your margins.

Key features

High-converting package protection

Trusted satisfaction guarantee

Simplified claims

Store credit, refunds, and reships

Retain

Relay Predictive Flows

Know when they’re ready to come back.

Turn purchase behavior into your next retention opportunity. Predict when each customer is most likely to need their next product, then automatically trigger the right message, product, and offer at the right time. Reach customers when they’re ready to reorder — before they forget, run out, or buy somewhere else.

Key features

Subscription upsell flow

Cross-sell flow

Replenishment flow

Win-back flow

Retain

Relay Subscriptions

Turn transactions into lasting relationships.

Make repeat purchasing effortless with subscriptions built around the way CPG customers actually buy. Give customers flexible ways to replenish the products they love, while using subscription, loyalty, and VIP experiences to increase purchase frequency, retention, and customer lifetime value.

Key features

Custom subscriptions

Flexible subscription management

Loyalty rewards

Churn prevention

Retain

Relay Insights

Keep the whole journey moving forward.

Bring your customer, retention, and revenue data into one intelligence layer across Relay and your broader commerce stack. See what’s driving growth, identify where customers are dropping off, and surface the highest-priority opportunities so your team knows what to optimize, where to focus, and what to do next.

Key features

Data connectors

Customer segments

Subscriber-specific dashboard

Revenue and cost intelligence

Now pick the ones you need

You don't need the full ecosystem on day one. Every bundle includes Relay Insights, the intelligence layer connecting your apps. Start with the two touchpoints that matter most today, and add more whenever you're ready.

Build My Stack

Book a Run-through

A disconnected stack isn't a workflow problem.It's a revenue problem.

From first touch to next order, connected at every stage.

Relay Popups

Turn first-time shoppers into long-term customers.

Relay Email/SMS

Turn first purchases into ongoing conversations.

Relay Social Proof

Remove hesitation. Drive more purchases.

Relay Package Protection

Protect the purchase. Protect the relationship.

Relay Predictive Flows

Know when they’re ready to come back.

Relay Subscriptions

Turn transactions into lasting relationships.

Relay Insights

Keep the whole journey moving forward.

Now pick the ones you need

A disconnected stack isn't a workflow problem.
It's a revenue problem.